Pat Walls was sharing his think week story and how his ego was trying to get him to do a SaaS, but that reality was showing him that Starter Story was taking off and that he could really make it work.
Once he realized this, he focused on that and grew his site. I know it was probably timing of the content as well and him changing focus, but that’s pretty telling.
I wonder: is ego making me want to do something more interesting when stats show that our project right now can make money and if we put more focus on it then we can really grow it?
The site is about home projects. Jena loves doing them, but I’m always wanting to do something that takes my online knowledge. What if I look at it slightly differently and realize that I’m using my knowledge on how to rank and how to set up a website.
And if I really want to add a bit of B2B to it, I can do interviews with people in the industry as an outlet.
When you have more than one items to focus on, it makes progress on either one more challenging. So how do you make it all work when you’re building up something on the side while still actively working a day job?
Will balance be the focus keyword this year? Or focus? I’m not sure balance is correct. I don’t think you really balance anything. I think you spin a plate well enough to let it coast with you work on another plate. Then you go back and forth between the plates with your focus.
While spinning each plate, you have the nagging feeling that the other is faltering, but you can’t let the plate that you’re working on go just yet until it’s spinning on it’s own. I think that’s more how having multiple projects is. You don’t think about everything at once.
You get some of them going until you can move on to the next. Then you spend energy touching each one intermittently.
That will be the theme this year. How to get good at timing and spinning.